Due to some special excellent performance, acrylic began to be promoted in the outdoor publicity of some enterprises with economic strength and development vision. Firstly, foreign-funded enterprises are the mainstay, and then some well-known domestic enterprises, especially those with chain properties. For example, McDonald's, KFC, Pizza Hut, Sinopec Gas Station, PetroChina Gas Station, A Lane Cake, Hollyland, CITIC Industrial Bank, Qianbaiwei, Hailan Home and so on. So why are acrylic materials so highly regarded by these famous brands?

Let’s take a look at what advertising formats are currently being adopted in the domestic outdoor advertising industry:

1. Turn on three sides

2. Neon lights, LED ultra-thin light boxes;

3. Inkjet:

4. Compared with metal characters such as metal characters, copper characters and stainless steel characters, acrylic has obvious promotion advantages compared with the above materials.

1. The appearance is high gloss. The color is bright and the color lasts for more than ten years. This is incomparable to metal characters or inkjet. For example, the acrylic light box made by a McDonald’s in Beijing in 1982 is still like new. The special color saturation and durability and excellent external gloss are crystal clear in the sun. One of the most important reasons for choosing acrylic.

2. The material itself has strong light transmittance: The acrylic sheet used in the outdoor advertising industry has extremely good light transmittance. With the built-in light source, the brightness at night is uniform and soft. Compared with neon lights, the acrylic characters are overall luminous. Unlike neon lights, the lines emit light, and they are softer than neon lights.

3. Built-in light source: no external wiring, not easy to damage. First, there is no external wiring, which solves the unsightly problem of the neon wiring exposed outside. It also solves the problem of short circuit and fire when exposed to the air. And because the acrylic has good sealing performance, it solves the problem of not being able to turn on the light in rainy days. Use it as usual in rainy and snowy days.

4. Good consistency of luminous characters and ultra-thin light boxes: on this point, the molding of acrylic characters and light boxes is thermoforming. After the acrylic plate is heated, it is compressed or sucked at one time through various molds. Plastic molding, so several sets or several products from the same mold are the same. In addition, as long as the color is the same color number (for example: 136 red), the colors of the two boards are very consistent, which is almost indistinguishable by the naked eye. In these two senses, the consistency of colors and specifications facilitates the promotion of the corporate image of the business. It also facilitates the uniformity of the decoration and store decoration style of the business.

5. Stable physical properties, strong resistance to high and low temperature deformation. This is also one of the important characteristics of acrylic used in the outdoor advertising industry. First of all, it has strong UV resistance, which is one of the reasons why it will not fade. In addition, it can resist high temperature 70V. Low temperature-50°C. In this range, it will not be deformed. Most areas of our country will not have this temperature difference. So when outdoors, businesses can use it with confidence.

6. Extremely strong machinability

(1) Thermoforming performance: I just said that it does not change shape between 70°C and 50°C, and the temperature can reach a certain height, and the acrylic sheet will soften quickly. After softening, it can be molded into various shapes by pressure according to the shape of the mold. After cooling to a normal temperature, its physical properties are stabilized.

(2) Strong machinability: various tools such as cutting, electric saw, drilling, etc. can be used to perform special-shaped processing on acrylic panels. The flexibility is relatively good. Under normal circumstances, acrylic sheets will not crack (compared to plexiglass).

To sum up, acrylic has many advantages, which are destined to be promoted in the outdoor advertising industry. But does it have no disadvantages. It is not entirely true. The disadvantages are as follows:

1. The cost is high. Compared with metal characters, inkjet, and neon lights, the price is several times or even 10 times higher.

2. The brightness is worse than that of neon lights directly exposed to the outside, so it is very high

3. The transportation of ultra-thin light boxes is relatively troublesome, because after all, it is an organic material with a certain degree of brittleness. Generally, the transportation cannot be overlapped, heavy, and requires relatively good outer packaging, so the packaging cost is high.